PHASE 2

1.   Branding | Marketing Effort

Our team can assist with branding by working with creative and graphic designers to create a logo that represents the event. We also emphasize the educational or experiential value through marketing efforts. Events with a logo identity or a brand illustrate a stronger purpose, call-to-action and benefit to attendees.

 

2.   Broadcasting and Messaging

For Increasing credibility and further promoting an event, we can create a dedicated website or focused pages on an existing website. Research suggests that 40% of attendees are influenced to take action after visiting compelling web pages that effectively communicate the event's description and value. Commonly used promotional methods include email campaigns, social media, automated sign-ups, billboards, and direct mail. At Debut Media, we can take it a step further by incorporating targeted radio or trade publication ads to reach larger audiences. Each option has its own benefits when paired with your specific target audience. We can assess the costs of these preferred options to find the best fit for your needs.

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3.   Setting the Right Tone with Tech

 We understand that clients have unique preferences and needs for their attendees. We incorporate additional ideas and themes based on these needs. Debut Media specializes in enhancing event presentations through the use of technology. Our services include video production, customizable audiovisual and lighting effects, and stage management. We also offer the convenience of interactive mobile apps tailored to the event. Additionally, we provide laptop and printer stations so that attendees can stay productive even when they are away from their regular office environment.

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4.   Having Fun Keeps it Fresh

 When filling the content of an event it is good to remember that keeping the guests entertained, engaged and energized is important. We are always keen to help in infusing additional activities or technology for a fun and dynamic experience.

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5.   Stage or Booth Design

 You can create captivating conference stage sets and dynamic exhibition booth designs using the latest technologies, such as LED walls and lighting techniques. These designs can be tailored to your organization or event's theme, whether you work within a budget using custom structures or readily available pop-up structures. With our personalized approach, we ensure that your design stands out and creates a lasting impression.

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6.   Keynote Speakers and Entertainment

It is surprising how much extra interest an event will hold if it provides just a little bit of novel or dynamic interest.  Choosing the right fit for a keynote speaker, or entertainment either a band or a visit to a renowned restaurant can enhance every attendee’s overall experience. Our team has the right connections to get this accomplished within budget.

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7.   Contingency Planning

Delays,  cancellations and no-shows are always a very real threat especially with speakers or entertainers relying on air travel.   Maybe it's due to illness or weather delay with an airline, supposing if they are unable to be at the event, so then what?  Rather than try to brainstorm while in panic mode, we recommend having a strong Plan B to implement if or when there are bumps in the road.  A contingency could be an attendee who will be attending and would be happy to stand up and give a presentation on their material, it could be a visit to a local attraction.  Either way, you need a Plan B to pull out of the hat, and the ability to switch gears relatively quickly and smoothly.

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8.   Logistics | Travel | Freight

Save costs on travel to an event by organizing discounted group flights or chartered buses for attendees, purchasing tickets or confirming arrangements well in advance. Shipping show or conference materials can also be done efficiently through dedicated trucks, air or LTL freight services, with our help to source the most cost-effective options. For Exhibition Center locations, we offer planning and options to suit your needs.